Anita Morris
Anita Morris – Work Psychologist

Anita Morris is a business psychologist with a wealth of experience in behavioural change within a wide range of organisations in different sectors. Having begun her career as a management accountant, she moved into sales and marketing becoming sales and site director with one of Europe’s largest plastics manufacturers. She returned to academic life to retrain as an occupational psychologist and master coach. She now spreads her time between consultancy and academia. Working with both individuals and teams at senior and middle management levels, her specialist areas are leadership development, executive coaching, emotional intelligence and psychometric assessment. Anita has built a reputation for the design and delivery of innovative training programmes which incorporate sports such as falconry and golf.
Qualifications/ memberships etc.
MSc Occupational Psychology
BSc (Hons) Applied Psychology – First class
BA (Hons) Business Studies – 2.1
Certified Master Coach
Certificate of competency in Effectiveness Questionnaire IE (Emotional Intelligence) and TE (JCA Ltd)
Certificate of competency in Margerison-McCann Team Management Profile
Certificate of competency in Occupational Testing Level A (Ability)
Certificate of competency in Occupational Testing Level B (Personality)
Associate consultant/trainer with Liverpool Hope University.
Associate consultant with Liverpool John Moore’s University
Visiting lecturer – Liverpool John Moore’s University
Visiting lecturer/trainer with The European Centre for Corporate Governance
Trained in competency based interviewing
Trained in NLP and Person Centred Counselling.
Graduate member of the British Psychological Society, member of the Division of Occupational Psychology, founder member of the Special Interest Group of Coaching Psychology
Business experience
Positions held: Sales/Site Director, Marketing Manager, Sales Manager, Management Consultant, Trainer/Coach, Management Accountant.
Also worked in mental health (NHS and private)
Industry/Sector experience
Agrochemical, Brewing, Bridal/wedding, Carrier bag manufacture/import, Chemical, Coin manufacture, Cosmetics, Fitness, Food Processing/Production, Glass (containers- bottle, jar), Financial Services, Furniture/ Bed manufacture, GP Practice, Hair and Beauty (including retail and salon), Horticulture, Hotel and Leisure, Housing, IT/Systems, Latex Mattresses/pillows, NHS Mental Health, Packaging, Packaging Machinery, Plastics (Blow moulding, injection moulding), Polythene, Public Sector –Police, Retail, Voluntary/community, White goods.
Special interest/research areas:-
Emotional Intelligence, Leadership, Coaching, Psychometrics and Stress